Kellwood empowers teams to do more, faster with Raspberry AI

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Up to 50%
faster print and graphic development
Sped Up
internal processes
Increased creative output
without increasing headcount
Company Info
Company
Kellwood
Industry
Retail apparel and fashion
Company Size
500+
headquarters
City of Industry, USA
Why they chose Raspberry
Kellwood chose Raspberry to become more agile

Background

Kellwood, a leading apparel manufacturer with a multi-brand portfolio, needed a faster, more agile way to bring designs to life. Traditional workflows required heavy time and resource investments.

Raspberry has cut our print and graphic development time by as much as 50% in some of our divisions, streamlining our workflow and making us significantly more agile.”
[[- Kunal Shah, Executive Vice President, Kellwood] cs-quote-desk]

The Challenge

1. Bottlenecks in print development

Manual workflows slowed down seasonal launches and design pivots.

2. Delays in internal approvals

Retail and wholesale presentations often stalled due to lengthy feedback loops.

3. Designers stretched thin

Designers were constantly busy with high demand and time-intensive processes, making it difficult to move quickly.

The Raspberry Difference

Today, their new workflow includes Raspberry tools like Prints & Patterns and Sketch to Render, which allows the team to iterate faster, communicate better, and present confidently, both internally and externally.

The Results

  • Print development time sped up by up to 50%
  • More efficient internal processes
  • Boosted team capacity

With AI powered design, Kellwood is building a more agile, efficient creative operation.

TECH-TEXT

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[[- Mattia Giorgi, Head of AI & Innovation] cs-quote-desk]

“With our old processes, it was hard to show what we were doing. It was time-consuming, costly, and not everyone had the time or skill to adopt traditional tools effectively.”

[[- Mattia Giorgi, Head of AI & Innovation] cs-quote-desk]

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Trend alignment and campaign visuals often lagged due to delays in samples and photography, impacting e-commerce launches and increasing production costs.
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See how Raspberry works

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